While I lived in Minneapolis
from 1997-2003 (toward the end of my old information technology career), I
discovered a vital filmmaking community. The Twin Cities (Minnesota)
has its own chapter of the Independent Film Project. The Chapter ran many different activities and
workshops, including a producer’s conference in June, a film festival in the
fall, and various screenings at theaters like the Heights and Oak Street
Cinema. The third Wednesday of every month there is a free showcase of
independent shorts in the auditorium at the Bryant Lake Bowl, on Lake
Street near Uptown. The local community helped
sponsor an annual AIDS benefit on Academy Awards night every year, at either
the Orpheum or State Theater on Hennepin Ave.,
and the Maybery awards for local films were presented at a separate event that
night. Today, visitors will also want to look at Minnesota Film Arts.
Elsewhere on my sites, I document what got me interested in
all this—my 1997 book. Here, I want to survey what I found in the indie
business.
The smallest films often covered interesting topics, which
could be either local or global.
For example, there was a one hour documentary
“Married at the Mall” (Melody
Gilbert), about weddings at the Mall of America. Chuck Olson was making “Blogumentary” about bloggers in the days
before myspace.com, and Neil Orman offered “Dotcommies
Revisited,” about the life of a teen entrepreneur after his dot com
experiment busts. Jon Springer with his Cricket
Films has made some socially important films, sometimes in black-and-white:
The feature “The Hymens Parable”
about a priest struggling with family pressures, and the long short “Heterosapiens,” which turns the debate
about gay equality around. There is a supernatural short from the Battle
of the Bulge, “Retreat,” by Darin
Heinis; I tried out for a part of a field grade officer and came close to
getting it. These very small films have moved in on important topics, such as “Urban Warriors” (2001), by Matt Ehring. Some
local films combined locations from two areas, as Jon Swon’s “Jerome’s
Razor” (2001) starts with office
comedy in Minneapolis and becomes a
vagabond road movie, exploring a mysterious commune in New
Mexico.
We move on to the more “established” indie labels, usually
subsidiaries of major studies. There is Warner Independent Pictures, Picture
House (formerly Fine Line Features, from New Line), Fox Searchlight, Paramount
Classics, Focus (Universal, including Rogue for horror films), and Sony
Pictures Classics (Columbia, with
varied labels like Screen Gems for horror and Tri-Star for midrange). Sometimes
these “boutique” brands buy their releases at film festivals (including, of
course, Sundance). Some of these studios are more “independent.” Lions Gate is
a public company of its own now; it has incorporated Artisan (which still is
used as a trademark for DVDs), as well as Lifetime television. Lions Gate does
a lot of horror (the Saw films), and
also picks up films at festivals often shunned by other distributors (such as “Fahrenheit 9/11”, which was answered by
another film, “Fahrenhype 9/11”). Miramax
is now part of Disney, but the Weinstein brothers have gone it alone, or
partnered with the Independent Film Channel. There are various other small
distributors with independent only, like ThinkFilm. Magnolia, associated with
Mark Cuban, has been particularly innovative with experimental releases,
including simultaneous DVD and theatrical
release (“Bubble”). Some studios, such as Dreamworks and to some
extent Lions Gate, walk the line between independent and full studio
filmmaking.
Many “serious” films about social issues come out on these
indie labels (“Thank You for Smoking”)
but a limited business is developing to produce these films, particularly
Participant, which has had releases on both indie (“Good Night and Good Luck”) and major studio labels (“Syriana”). Go to any major studio
release at a multiplex, however, and you will be inundated with previews of
films designed to appeal to the lowest common denominator. It’s too bad that
these films are needed to get enough bottom line so we can afford the films
that matter.
Sometimes independently financed films are still released on
a major studio’s label (like “Ray” from Universal in 2004), and it is becoming
common for major players in the movie business to arrange their own projects.
Actually, that was common in the 1950s, as that was how United Artists,
eventually absorbed into MGM and Sony, came
into being. Some industry commentators still claim that the main difference
between independent and full studio production is simply budget. A couple of
successful independent films (“Cavite”
and “Primer”) were made for about
$7000 a piece, and “My Date with Drew”
was supposedly made in 30 days for less than $2000 on a Circuit City rental,
maybe the cheapest commercial film ever made.
Where does this leave the aspiring filmmaker or
screenwriter? It depends a lot on what
the individual wants. Screenwriting has long been a profession, with its own
unions and guilds and practices. “They” set up walls to keep you out and then
open up all kinds of mouse holes. All creative businesses are like that. The
business is extremely varied. Some companies, most of all those that provide
films and shows for children (like Nickelodeon) need to format their content
with such strict guidelines that they develop their writers from within, with
internships. Many production companies and agents tend to look for narrow
genres of material (varying from monster movies to family films), because each
genre is something that the individual business knows well. So that means there
are many companies and the aspiring writer has to explore a large field with
many smaller players carefully.
Most agents, in screenwriting seminars, stress the
importance of character and plot and the three-part structure. Screenwriting is
a literary form that by definition is minimalist, because you write only what
can be seen and heard, not what is imagined. The dialogue and visual images
must tell the complete story and usually need considerable entertainment value
to hold an audience. As with music, where there are well established forms
(like the Sonata), you have to know how to follow the rules before you can
learn how to break them. Yet, we all know that many powerful films have “broken”
the rules of conventional wisdom and conveyed powerful messages.